v2.4 just shipped · Live now

Commerce, the way it
should run
.

Commerce platform with inventory management, invoicing and accounting — built in Austria, hosted in the EU.

The operations-first commerce platform. Orders, inventory, invoicing, accounting — wired up out of the box. No more 14 tools held together with tape.

800+active stores
€24.6Mprocessed monthly
99.99%uptime since launch
app.sellforge.ai / dashboard

Good morning, Mara.

7d30d90dYTD
Revenue
€184,302
▲ 23.4% vs prev
Orders
1,247
▲ 18.2%
AOV
€148.21
▲ 4.4%
Conv.
3.4%
▼ 0.2pp
Revenue · 30 days€184,302
Recent orderslive
#3812Anja K.at · 2m agopaid€189
#3811Tobias M.de · 6mshipped€312
#3810Lena W.at · 12mpaid€84
#3809Marko V.at · 21mpending€247
EU-hosted · GDPR-readyAccounting sync built-inStripe Connect built-inBAO §132 · GoBD compliant10-year invoice archiveBuilt in Austria
01 · What's inside

Operations over
aesthetics.

Everyone builds another beautiful storefront. We built the part underneath — the boring, expensive, hard-to-get-right machinery that actually runs a business. The storefront stays yours to design.

01 · Orders & invoicing

Every order, booked before your coffee.

The moment a customer clicks pay, Sellforge writes the invoice to your accounting system, embeds the invoice number in the Stripe descriptor, books the payment, and archives the PDF in your EU bucket. Reconciliation happens in the background.

  • Native accounting-system integration
  • Invoice number in Stripe descriptor → auto-matched in accounting
  • 10-year invoice retention with object-lock — our policy, above BAO §132 minimum
  • Cancel + refund flow mirrored automatically
PolicyEvery invoice we ever issue stays archived for 10 years. BAO §132 mandates 7. We keep 10 — at no extra cost to you, on every package.
app.sellforge.ai / orders / 3812
Order #381226 May 2026 · 14:08 · ONLINE
paidshipped

Invoice · auto-booked in sevdesk

NumberRE-2026-001247
Stripe descriptor"Invoice RE-2026-001247"
PDF archiver2://documents/invoices/2026/…
Booked€189.00 · CheckAccount #4012

Items · 3

Cassette 11-46TSLT-CAS-1146€118.00
Carbon leverSLT-LEV-CRB€59.00
ShippingDHL · Austria€12.00
Subtotal€157.50
VAT 20%€31.50
Total paid€189.00
02 · Products & inventory

Stock that doesn't lie.

Real inventory across every channel, warehouse, and POS. Reservations that survive checkout. Stock decrements wrapped in transactions so a crashed browser never sells the same widget twice. Every adjustment is audit-logged.

  • Multi-warehouse with location-level pick lists
  • Atomic reserve-on-checkout, release-on-abandonment
  • Variant matrix with per-variant cost + barcode
  • Bulk CSV import with slug-upsert and dry-run preview
app.sellforge.ai / products / cassette-11-46

Cassette 11-46T SKU SLT-CAS-1146

Cassette 11-46T
€59.00
€22.40
WH-AT Vienna412
WH-DE Berlin128
POS Store7
03 · Customers & audit

The customer view
that's actually useful.

Every email, every order, every refund, every status change — in one timeline. When "where's my package" lands in your inbox you have the answer in two seconds. Filter by category, drill into any event.

  • Audit log scoped to the customer + their orders
  • Category filters: payment, sevdesk, auth, shipping, refund
  • Full diff (before/after) on every mutation
  • IP + user-agent on every admin action
app.sellforge.ai / customers / anja-k
Anja Kovacs
verified · 9 orders
Lifetime
€2,184
Avg order
€243
Customer since
Feb '25
Activity · last 24h12 events
sevdeskinvoice.created · RE-2026-00124714:08:22
paymentstripe.captured · €189.0014:08:14
orderorder.placed · #381214:08:02
sevdeskcontact.synced · sd_401214:07:58
authlogin.success · 2fa14:07:11
04 · Analytics

Numbers that match
your bank account.

Revenue that ties out with Stripe payouts. Margins that include real costs from purchase orders, not invented cost fields. A P&L an accountant won't squint at. Charts you can actually present to investors.

  • Real revenue, not gross merchandise volume
  • Per-product margins with cost-of-goods snapshots
  • Cohort retention + repeat-purchase windows
  • One-click CSV/Excel export, all 4 entities
app.sellforge.ai / analytics

Revenue analytics

7d30d90dYTD
Gross
€184k
▲ 23.4%
Net
€151k
▲ 21.1%
Margin
42%
▲ 2.4pp
Refund rate
1.8%
▼ 0.4pp
This monthLast month
02 · Access

Onboarding with a human.

We're taking on new stores one at a time. Tell our sales team what you run today and what you need — you get a walkthrough, a scoped setup and a package that fits your volume. No self-service checkout, no surprise line items.

Answer within 1 business day · Migration included · Package quoted on request

03 · FAQ

The real
questions.

Things people actually ask before signing up — answered without marketing-speak. Still got something on your mind? Mail us at office@sellforge.ai.

Shopify is built for the storefront. We're built for the operations underneath — accounting, inventory, fulfillment, audit. We don't replace your storefront theme. We replace the dozen back-office tools you've duct-taped together. Many customers run Shopify and Sellforge in parallel, with us as the system of record.
We quote per store instead of publishing a price list. Your package depends on order volume, users, warehouses and the modules you actually switch on — so tell our sales team what you run today and you get a fixed number back, including migration. No setup fees, and the per-sale fee is always waived on refunds.
Yes. Full database export to standard CSV, anytime, on every package. Enterprise setups get raw Postgres dumps. We're built on open standards — Stripe, your accounting system, S3-compatible storage. Your data is portable by design, not promise.
EU only. Frankfurt + Vienna primary regions with replication. Invoices archived in S3-compatible EU storage with 10-year object-lock retention — our policy, above BAO §132's 7-year minimum. Fully GDPR + BAO §132 + GoBD compliant. Enterprise setups pick a dedicated region.
No. Most stores start by routing new orders through Sellforge while keeping the old system parallel for 30-60 days. We provide a migration toolkit and, on enterprise setups, a dedicated engineer. The most painful migration we've done took 11 days including a full historical invoice backfill into your accounting system.
Now onboarding new stores

Stop renting
your business.

Send us a short note about the shop you run today. You get a walkthrough with an engineer, a scoped setup and a package quoted for your volume — usually within a business day.

Talk to sales
No credit card required · Cancel anytime · Migration included